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Celebrate this summer with a visit to Longboards at the Beach

Find music, food and summertime fun at Hamburg Town Beach, with the Longboards concession stand and its sponsored events.

HAMBURG — Once operated by the town of Hamburg, the snack shack at Hamburg Town Beach is known as Longboards at the Beach, and is much more than the average waterfront grub spot.

Owner Nancy Maisano opened Longboards, located at 4420 Lake Shore Road in Hamburg, during the summer of 2012. With brightly colored paint and new decor, the building, which has been standing since the 1990s, had a makeover in 2013.

The picnic benches were decorated with art by junior and senior students from Hamburg and Frontier high schools. The trash can and recycling receptacles were also painted by Girl Scout and Boy Scout troops from the area.

“It’s got a real community spirit here,” Maisano said. “My motto is, we ‘surf’ it up with love.”

Longboards is open for business, with new rental options and menu items on deck.

Food expands further than the basic beach-side hot dog, fries and burgers. Specialty burgers are served, various vegetarian options are available and there is even a mozzarella stick-filled hotdog.

“Shipwreck,” “The Lifeguard Dog” and “Bikini Panini” are some of the nautical inspired names for menu items. Also, the grilled pineapple topped “Hamburg Hawaiian” burger is new to the menu. Also, “Lake Effect Fries” – fries covered in chili, cheese and bacon bits – are really popular, according to Maisano.

In addition to treats and delicacies, Longboards at the Beach provides entertainment all summer long, including music performances on the patio, weekly acoustic music nights and movie screenings on the beach, which are all free to the community. The Move Night on the Beach will be presented by Longboards, as well as the town of Hamburg Recreation Department. Attendees are asked to bring chairs or blankets for beach seating. Scout troops will also be present and collecting cans for the local food pantry at each movie night.

Everything will kick off on the first day of summer, Saturday, June 21, for the Summer Solstice Beach Concert. The concert will take place on Hamburg Town Beach from 6 p.m. until sunset, and will feature a performance by Southtowns garage rock band, The Cascos. Opening for that band will be Corey Bzibziak.

A patio performance from Greg Zeis and Jess Chizuk will take place from 6-8 p.m. on Friday, June 27. Following the concert will be the first Movie Night on the Beach of the season, with featured film “The Lego Movie” (rated PG). Movie night will begin at 8:30; a rain date is scheduled for Saturday, June 28. Junior Girl Scout Troop 30083, along with leader Gloria Regan, will be collecting non-perishable food items.

On Friday, July 18, Concrete to Peach will perform from 6-8 p.m. on the patio. Featured film that night will be cult-classic film, “The Goonies,” (rated PG) which will begin at 8:30. A rain date is planned for Saturday, July 19. Brownie Troop 31319, with leader Juliet Meade, will be collecting non-perishable food items.

The second annual Blast on the Beach will take place Saturday, July 26. A day filled with games, food vendors and more, further details will be announced as time nears to that date.

Music on the patio will be held from 6-8 p.m. on Friday, Aug. 15; musical guest will be announced at a later date. The movie for that evening will be “Frozen” (rated PG); a rain date is planned for Saturday, Aug. 16. Cub Scout Pack No. 143, with leader Jane Fitzpatrick, will be available to collect canned goods.

The associated Longboards Watersports, run by Maisano, can be found at Woodlawn Beach State Park, which is located at 3580 Lake Shore Road. This year, watersport rentals for kayaks and paddle boards will also be available at the Hamburg Town Beach. Fitness activities will include beach fitness and PaddleFit classes on stand-up paddle boards.

According to PaddleFit’s website, “Paddling alone is a killer workout, but what [founder Brody Welte] found is, when you combine paddling, progressive technique, on-land exercises and a healthy dose of consistency, the results were amazing (and his clients were having a blast). From this process, PaddleFit was born.”

Maisano will send a staff ember to Toronto to be certified by PaddleFit; that program will start at the end of June.

A designated area of the beach will be for watersports and fitness-related activities. A beach hut will be installed as well, to house the equipment.

Rentals will available for one hour, three-hour or all-day rentals. Maisano said that she is looking into the possibility of holding paddle parties and nighttime paddling, as well.

A Family Fun-Day Sunday will take place on Aug. 24. Details will be announced as the summer continues and that date draws closer.

Longboards at the Beach’s new and improved website, which was launched this past March, can be found at or on Facebook at


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