PAINT BY WINE — At Cheers to Monet’, a new studio located at 229 Lake St. in Hamburg, artists will teach step-by-step painting classes; the studio is also BYOB. Photos by Alicia Greco.
HAMBURG — Put down the paintbrush for a moment and take a sip of wine at Hamburg’s newest step-by-step art studio, Cheers to Monet’.
Owner Cindy Cervoni was born and raised in Hamburg, and she graduated from Immaculata Academy, Medaille College and the State University of New York at Buffalo.
She has been an artist for 20 years, with oil on canvas as her media focus, and a teacher at Frontier Central Schools for 28 years.
“I have a passion for teaching and a passion for art,” Cervoni said, explaining how she fell into this business venture.
Cheers to Monet’, which opened April 1, is “a step-by-step paint studio” in which participants create their own masterpieces, while led by a local artist.
“Fear not – we are fun art, not fine art,” Cervoni said. “Our paintings are easy. Our artists will give you personal attention, direction and encouragement.”
A list of rules are posted on the studio wall: 1. Be kind to your self. Your painting will turn out fine. We promise. 2. No paint brushes in your cup of wine. No drinking paint water. 3. Take a break when we suggest it. Your painting will thank you for it. 4. Step back now and then, to get better perspective. 5. When in doubt, take a deep breath or a sip of your wine.
In addition to Cervoni, there are two other artists in the house: LeeAnn Grossman and Lyn Geyer-Braun of SERVPRO of The Southtowns, who also works as Cervoni’s assistant and consultant. Ann Valby holds title as managing assistant.
Class reservations are necessary and may be made online, at www.cheerstoMonet.com, by using the calender to choose the class for a specific painting.
“We supply all your needs to create your masterpiece,” Cervoni said, adding that the necessary supplies are provided for each class.
What makes this studio different than most is the staff members’ encouraging a “bring your own booze” atmosphere for those who are of legal drinking age.
Cervoni said that Cheers to Monet’ will never serve alcohol; “other than that, this is like people coming into your home.”
While encouraging a safe environment of encouragement, she said that “the majority of people here have never, ever painted. Never held a brush.”
An open house will be held from 4 – 9 p.m. on Saturday, May 3. No painting will take place, but attendees may sample a cheese plate, take a look at the studio and ask questions.
Cervoni said that the location is ideal, offering great parking, and she added that it is important to her to be a part of the revitalization of Hamburg.
As the business progresses, she will host private parties (both in house and off site) and children’s parties, in addition to the scheduled classes and alcohol-free open paint.
“Painting is a beautiful thing for people to do, because it’s therapeutic,” Cervoni said.
Cheers to Monet’, “a place to play, paint and unwind,” is located at 229 Lake St. in Hamburg and may be reached by calling 648-2711 or emailing CC@CheerstoMonet’.com.